The agent-supervised operating layer for Medicare FMOs and life insurance agencies. TPMO disclaimers caught before the call fires. PHI guarded in transit. Stale leads revived before the policy lapses. An AI Sales Coach grading every call against a 14-dimension CMS-aware rubric — automatically, every day, across every rep. Built on Keel.
Why this exists
Lead vendors, agent queues, carrier obligations, training gaps, DNC exposure, call recordings, SOA workflows, T65 cohorts, AEP pressure — spread across too many surfaces, owned by too few people, audited too late. The fix isn't another dashboard. It's an operating layer that watches every surface, every minute, and routes the right decision to the right human at the right time.
// The shape
Five layers. One discipline. Built so a compliance officer, an FMO owner, and a sales manager can all trust the same surface.
WrightLabs builds against the HIPAA Security Rule's administrative, physical, and technical safeguards — encryption, access control, audit controls, transmission security. BAA review is part of every full deployment. We don't blanket-claim "HIPAA compliant" in sales material because that designation is jurisdictional and program-specific. We claim what we've built and we name what comes next.
The 20-agent operating team
That's how "nothing slips" becomes measurable. Every agent reports against a specific risk or revenue surface. Every agent has a backup. Every action it takes lands in the audit trail.
The first five workflows we ship
In a 20-minute call we walk through these five. By the end you know whether this is the operating layer your FMO needs or not.
Take one recorded Medicare sales call. Transcribe it. Grade it against the 14-dimension rubric. Flag TPMO, SOA, replacement disclosure, premium accuracy, DNC/consent, PHI exposure. Export a clean PDF packet — carrier-ready, audit-ready.
Show a rep missing the same behavior three times. The Coach Dispatcher assigns a module, blocks risky behavior if needed, and tracks completion back to the manager dashboard. No human had to notice.
Scan opportunities across every sub-account. Find 30/60/90-day aged leads. Segment by source and consent. Route each lead into the correct reactivation path — without ever sending a non-consented contact.
Compare every lead vendor on CPL, contact rate, booked rate, issued policy rate, complaint rate, duplicate rate, chargeback risk. Sorted, scored, and signed — ready for the Monday vendor review.
Generate the owner's 6:30 AM top-five: where revenue leaked, where compliance risk spiked, which reps need attention, which vendor batch is bad, which decisions need approval today. Delivered to one inbox before coffee.
// How we engage
Not "software per sub-account." Digital labor plus compliance infrastructure for agencies that cannot afford silent failure.
// Source rail
Not a substitute for your legal review. The practical source rail for why the compliance architecture sits at the center of the product.
WrightLabs builds against the HIPAA Security Rule and applicable CMS marketing rules. Specific compliance designations (HIPAA-compliant, SOC 2 Type II, etc.) attach to specific implementations and audit cycles. Every full deployment includes BAA review, security questionnaire, and access-controls documentation as part of onboarding.
If your FMO is running on spreadsheets, prayer, and a manager who never sleeps — there's a better operating layer underneath. Twenty minutes is enough to know whether this fits.